GitHub × Praqma / Developer learning

Git Academy

An event identity for people who learn by making. Bold, practical and built around the shared experience of getting better at Git.

01 / A clear welcome into the workshopArrival and wayfinding concept
The commission

A shared language.
A place to learn.

Recommended by Praqma, Phable worked with GitHub’s marketing team on the Git Academy event identity and communications. The commission brought together audience-specific content, banners, cards, merchandise and printed takeaways.

The supplied campaign made learning feel active: strong amber and black, recognisable GitHub and Praqma marks, forward chevrons and a confident “Mastering Git” message.

This presentation combines original folio artwork with clearly labelled new applications. The expanded concepts explore the experience before, during and after a developer workshop.

02 / A recognisable event identityOriginal Phable folio artwork / New presentation
Before the workshop

Make the first
step feel easy.

● ● ●Git Academy / Course discovery concept
The course   Learning together   Enquire
Hands-on developer learning

Mastering
Git»

Build a stronger understanding of version control through demos, exercises and shared practice.

Explore the course →
The learning route

01 Understand the repository

02 Work with branches

03 Share and review changes

04 Practise together

Two-day format
Developed from the original course artwork
Learn the principlesTry the workflowBring your questions
03 / Course discovery on laptopNonfunctional landing-page concept

An invitation
with some energy.

Large type and a small set of recognisable symbols give the campaign range across different social formats.

Bring
questions.
Make
progress.

Mastering Git / Workshop campaign

Learn it.
Try it.
Share it.

Mastering Git »Build skills together
04 / An adaptable social invitation familyCampaign extension concepts
During the workshop

Less searching.
More doing.

A mobile companion concept brings the exercise list and next action into one place. Clear steps keep the attention on practising with the people in the room.

9:41●●● ▰
Workshop companion

Your next
commit.

Practice set / Working together

01
Create a branchA space for your change
✓
02
Make a changeUpdate your practice file
→
03
Review togetherDiscuss the next step
○
Open exercise 02 →

Example learning interface

Exercise 02

Make a
small change.

Give your commit a clear message. Share what changed with your partner.

git status
git diff
05 / A focused participant companionNonfunctional UX/UI concept
Mastering Git

Good
questions.
Shared
progress.

06 / Learning as a shared experiencePhotography and campaign concept
Something to work with

Put the learning
in their hands.

A workbook and exercise-card concept turns the original print brief into a tangible set of tools for practice, discussion and reference.

07 / A workbook and exercise-card systemLearning-material concept

Clear signals.
Shared understanding.

A compact icon family for the concepts learners encounter, with consistent strokes and open shapes.

Repository
Branch
Commit
Review
Merge
Practice
08 / A visual vocabulary for learningProposed icon family
A voice with forward momentumBarlow Condensed / Proposed display type

Make a branch.
Make progress.

IBM Plex Sans / Supporting type

Clear instructions.
Room for questions.
Confidence to try.

IBM Plex Mono / Technical detailsbranch: new-idea
commit: make-a-change
review: together
09 / Bold headlines, useful detailProposed typography treatment
10 / A campaign people can wearParticipant apparel concept
Beyond the workshop

Take a little
of the energy
with you.

The original circular “Mastering Git” artwork becomes a back print, while a practical pass system gives workshop materials a consistent identity.

Git Academy

Here
to learn.

Participant
Git Academy

Here
to help.

Workshop team
11 / A useful role-based pass systemEvent collateral concept
A moving campaign language

Keep learning.
Keep moving.

12 / Forward momentum in motionAnimated campaign extension
Developer training & event branding

Make learning
an experience.

Phable brings the invitation, environment and materials together so a technology event feels coherent from the first message to the final takeaway.

Talk about your next event →

What did Phable create for Git Academy?

Event branding and communications for GitHub with Praqma, including tailored content, banners, cards, merchandise and printed takeaways.

What makes developer workshop design useful?

It helps people understand the purpose, find the right place and get on with the learning. Strong graphics work best alongside clear information and practical materials.

Explore Phable’s ongoing creative partnerships and work with Praqma.

Original event identity and supplied folio artwork: Phable’s Git Academy project with GitHub and Praqma. New photographic, environmental, digital, social, publication, icon, typography, apparel, pass and motion applications are portfolio concepts. Generated people and settings are illustrative. Screens are nonfunctional. This is a historical project presentation, not an available course listing; no product development or corporate GitHub rebrand is attributed to Phable.